A business Facebook page is free & easy to post on. However, there are a few things to remember to make sure your page and posts are successful....
A business Facebook page is free & easy to post on. However, there are a few things to remember to make sure your page and posts are successful....
Welcome to the next installment of ‘Advertising Made Easy’ with Buzz Online. Today we are going to talk about how to create an engaging post on Facebook. It is true that anyone can make a post, but it takes more than you think to get people engaged....
Simply posting on your Facebook page makes a good landing page, if someone is looking for your business on Facebook. But are people actually seeing your post and page? To make your Facebook page actually make a difference, you need 2 things, Engagements and Paid ads....
Selecting the right online advertising agency is crucial for the growth & success of your business. While knowing what to look for is important (like we covered in our previous blog, 3 Things That Make a Good Agency), it's equally essential to recognize red flags that can signal potential issues. In this blog, we will discuss 3 things to avoid when choosing an agency to ensure you make the best decision for your business....
Anyone can open an online advertising agency nowadays, but it doesn’t necessarily make them good. It’s hard to tell the difference between a good agency and a bad one, so today I’m going to provide 3 things you want to look for when choosing an agency to manage your online advertising....
As we’ve said before, personalizing your Facebook page is a powerful tool for connecting with your local community. Even if you are a franchise & your corporate team is posting regularly on your page, there’s still plenty of room for your personal touch. Adding a local, human element makes your page feel more relatable—and helps customers remember who you are. Today, I’m sharing 3 easy ways to personalize your Facebook page and connect more deeply with your community. 1. Highlight Local Events If your...
Welcome back to our Online Advertising 101 series! Today, we’re going back to basics of Google to talk about something that trips up a lot of business owners—knowing which type of Google Ad to run. It’s easy to say, “I should run ads on Google,” but if you don’t understand the differences between ad types, your results may fall short. The good news? Once you know what each ad is built to do, you can make smart, goal-driven choices that get...
Today we are going back to our Advertising 101 series to talk about testing. I know you’ve heard that testing your advertising is the best way to find out what works, but do you do it? If you run tests, collect the data & analyze the results, you will not only know what works best for your audience, but you will stop wasting money and energy on things that don’t work. Deciding what to test can seem daunting but it doesn’t have to...
In today’s Advertising Made Easy with Buzz post, we’re stepping away from the screen to talk about offline marketing ideas—specifically, ways you can promote your business during the summer months. Online ads are great, but summer is a golden opportunity to get out in your community and meet people face-to-face. Making real connections can leave a lasting impression—and lead to long-term customers. Here are 3 simple marketing ideas you can try this summer to build buzz around your business: 1. Attend a Networking...
When it comes to creating great posts, the image matters just as much as the text. A strong visual can stop someone from mid-scroll and get them to read, click, or comment. Below are 3 tips to help you create the best images you can for your posts. If you keep these in mind, you are more likely to get better responses from your posts as well as catch the eye of your potential customers. Let’s get started: Make Images Mobile Friendly...