While we all know we need an online presence, understanding the benefits of online advertising vs traditional media (such as TV, radio, newspapers, or billboards) will be beneficial for your business. After you are done reading this, you will have a better understanding of not only why everyone is advertising online, you will know how to use it to create a Buzz around your business. Here are four key reasons why online advertising is a smart choice: 1. Cost-Effective Traditional ads can be...

Want to start advertising online but aren’t sure where to start?  You came to the right place! Today we are going to discuss a few things you need to know before you advertise online.  Here are 3 things you need to know before you start advertising online. Know your audience – It doesn’t matter how much money you spend, if you aren’t showing the right people, you won’t get any sells.  Make sure you know who buys your product or service the...

Anyone can open an online advertising agency nowadays, but it doesn’t necessarily make them good.   It’s hard to tell the difference between a good agency and a bad one, so today I’m going to provide 3 things you want to look for when choosing an agency to manage your online advertising....

Too busy to advertise? Think again! Nothing lasts forever so slowing down or cutting back on your advertising during the busy times could really hurt you during the slow ones. Here are a few reasons why....