In today’s Advertising 101, we’re focusing on the power of customer reviews. Reviews don’t just help potential customers find you—they can also boost your search rankings if they’re written effectively. Here are two quick tips to make your reviews work harder: Ask Customers to Mention the Service They Received Including specific services in reviews, like "windshield repair," improves your visibility when people search for those services on review sites. Encourage Customers to Name the Team Member Who Helped Them Mentioning team members adds a...