Why Buzz

Lisa Hilferty founder of Buzz Online

Hi, I'm Lisa.

Buzz Online started in 2016 after my parents asked me to regularly post on Facebook for their small business.

As I continued posting, I started seeing firsthand how important having an online presence was and the difference it could make for their business. I also realized that other franchise owners like them needed the same kind of help.

That’s when I started Buzz Online.

Since then, I’ve had the opportunity to work with businesses across the country, helping them better understand online advertising and find ways to make it work for their individual businesses.

I Believe Online Advertising Should Be Available to Every Business

I am 100% self taught. For more than 10 years, I’ve dedicated time every week to studying advertising by reading, watching, learning, testing, and keeping up with an industry that never stops changing.

One of the biggest things I’ve learned is that advertising is not complicated. Just like everything else, once you know the basics, it’s actually pretty simple.

I believe business owners deserve to understand where their money is going and what they’re getting from it. Advertising should be explained in plain English, not industry jargon. And the size of your budget shouldn’t determine whether you can advertise your business online.

Whether you have $100 to spend or $10,000, you should be able to make informed decisions about how to advertise your business online.

That’s a big part of why Buzz Online exists.

Small Businesses Matter to Me

I understand small businesses because I come from one and own one myself.

I know every advertising dollar matters. I know there isn’t always an unlimited budget. And I know that what works for one business may make absolutely no sense for another.

That’s why I don’t believe in selling someone something simply because it’s a service Buzz Online offers. I want to understand your business first and then help you determine what actually makes sense for you.

There are different ways to get that help. Buzz Online can handle your advertising for you, teach you how to manage it yourself, or provide training and resources that help you better understand what you’re doing and why.

The right choice is the one that fits you, your business, and your budget.

What You Get When You Work With Buzz Online

Someone who knows your business

I take the time to learn about your business, your customers, and what you’re trying to accomplish.

Honest answers

If I think something is worth trying, I’ll tell you. If I don’t think it’s a good use of your money, I’ll tell you that too.

Advertising you can understand

I want you to know what we’re doing, why we’re doing it, and what the numbers actually mean for your business.

Someone who stays involved

Advertising isn’t something I believe in setting up and forgetting about. I continue to review, learn, adjust, and look for ways to improve.

Let's Create a Buzz Around Your Business

You don’t need to know exactly what type of advertising you need. That’s something we can figure out together.

Let’s start with a conversation about your business, your goals, and what you’re trying to accomplish.