Welcome to the next installment of âAdvertising Made Easyâ with Buzz Online. Today we are going to talk about how to create an engaging post on Facebook. It is true that anyone can make a post, but it takes more than you think to get people engaged....
Simply posting on your Facebook page makes a good landing page, if someone is looking for your business on Facebook. But are people actually seeing your post and page? To make your Facebook page actually make a difference, you need 2 things, Engagements and Paid ads....
Selecting the right online advertising agency is crucial for the growth & success of your business. While knowing what to look for is important (like we covered in our previous blog, 3 Things That Make a Good Agency), it's equally essential to recognize red flags that can signal potential issues. In this blog, we will discuss 3 things to avoid when choosing an agency to ensure you make the best decision for your business....
Anyone can open an online advertising agency nowadays, but it doesnât necessarily make them good. Â Itâs hard to tell the difference between a good agency and a bad one, so today Iâm going to provide 3 things you want to look for when choosing an agency to manage your online advertising....
Welcome back to our Online Advertising 101 series! Today, weâre going back to basics of Google to talk about something that trips up a lot of business ownersâknowing which type of Google Ad to run. Itâs easy to say, âI should run ads on Google,â but if you donât understand the differences between ad types, your results may fall short. The good news? Once you know what each ad is built to do, you can make smart, goal-driven choices that get...
Today we are going back to our Advertising 101 series to talk about testing. I know youâve heard that testing your advertising is the best way to find out what works, but do you do it? If you run tests, collect the data & analyze the results, you will not only know what works best for your audience, but you will stop wasting money and energy on things that donât work. Deciding what to test can seem daunting but it doesnât have to...
Today we are going back to our series Advertising Blunders Explained by Buzz Online to discuss the biggest complaint I hear about online advertising. It usually starts with something like this: Them: âI tried advertising online, but it didnât work.â Me: âWhat did you want your advertising to do?â Them: âI donât know.â Me: đ¤Śââď¸ With online advertising, you canât just turn the ad on and let it go, hoping it will do what you want. Just like you canât just turn on a car...
Today we are going to start a series called Advertising Blunders Explained by Buzz Online. Each installment we will discuss a common online advertising blunder made by business owners today. You will learn what it is, why you donât want to do it, how you can avoid the mistake and any exceptions there may be so hopefully it will stop you from making those blunders yourselves.   The 1st blunder we are going to address is Ad Fatigue. What is it? â...
In previous blogs, weâve discussed the numbers of online advertising, but knowing what the numbers mean is just the 1st step. The next step is knowing what to do with them so thatâs what we are going to discuss today. Here are 3 things you need to do after you understand what the numbers mean. Decide What Numbers Are Important â Think about your business goal and then decide which numbers you want to focus on and will help you reach...
While we all know we need an online presence, understanding the benefits of online advertising vs traditional media (such as TV, radio, newspapers, or billboards) will be beneficial for your business. After you are done reading this, you will have a better understanding of not only why everyone is advertising online, you will know how to use it to create a Buzz around your business. Here are four key reasons why online advertising is a smart choice: 1. Cost-Effective Traditional ads can be...
