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Welcome to the next installment of ‘Advertising Made Easy’ with Buzz Online.

Today we are going to talk about social media. Everyone knows it’s out there, but do you know the difference? In today’s email, I’m going to give you a quick explanation of the major platforms & then tell you why we specialize in the ones we do.

Facebook

~ Audience – 80% of users are 25 & up

~ Allows you to share images, videos, text & links with few limitations

Instagram

~ Audience – They are younger, 70% of users are between 13-34

~ Allows you to post pictures & short videos (10 minutes or less)

Twitter

~ Audience – 75% of users are 25 & up

~ Allows text up to 280 characters, 4 images, and videos up to 2 minutes

~ Created for current events/news & up-to-date information

Linked In

~ Audience – Majority of users are between 30-49

~ Best used for professional networking, recruiting employees, or researching companies

TikTok

~ Audience – 71% of users are between 18-34

~ Allows videos (up to 10 minutes) & images that are made into a video

~ It offers a fun way to show new products

That’s all I have for today. If you ever have any questions, please feel free to reach out. After all, we are here to help you grow your business.